The cost structure can assume a price Country Email List below the competition. Sale at a loss . Temporary price reduction below cost to drive out competitors. It is prohibited in Spain. Tenders and contests . Offers are requested and from the proposals the most convenient is chosen. Carding. Competition in these Country Email List businesses is not established exclusively by spectacular discounts, but by the combination of specific offers, with little time to acquire them and aimed at a club of select Country Email List customers. They seek to build customer loyalty through vitality. This is the case of Buy VIP. Reference prices (supermarkets)

When consumers are not sufficiently Country Email List familiar with a product, they tend to take into account the price of the most expensive product in the category to which the product in question belongs, when building their mental scheme with respect to it. This is the main strategy followed by many supermarkets, Country Email List which tend to place their "private labels" alongside leading brands in Country Email List certain categories, offering buyers "succulent discounts" for almost the same product. Psychological Pricing Strategies Usual or usual price (sweets) The consumption of frequently purchased or low-priced products is usually s

Old at round units of currency. What is Country Email List usually done is not to raise the price, but to freeze it for a while by reducing the size or raise it by increasing its content. Even versus odd prices . Odd prices (or odd decimals) Country Email List are associated with lower quality products. If we want to offer an image of prestige and exclusivity, they would not be highly recommended. Image or prestige prices. These are high Country Email List prices that seek to denote quality. There must be a reciprocal and positive relationship between